GET READY TO CONVERT
with social media marketing that engages and attracts your ideal audience.
A strong digital presence is no longer a should-do, it’s a must. Grow your business’ reach with Tailor Digital’s proven strategies across several popular platforms, and get ready to prompt your audience to convert.
We offer a range of social media marketing services with proven results. Whether you’re looking to expand your audience, increase your sales or enter the market for the first time, our services will encompass your needs.
With an extensive range of options, we can create the perfect package for your brand to ensure you’re getting the most out of your investment. Learn more about social media marketing below, or get in touch with one of our experienced digital account managers today and discover why we are your best social media agency Melbourne.
Facebook has increasingly become a “Pay to Play” space, meaning that if you want audiences to view your content, you’ll need to invest in advertising. But don’t let this deter you – Facebook Advertising is an incredibly powerful tool which has far more benefits that posting alone. In the right hands, Facebook Ads can target your ideal audience, retarget website visitors, and provide a dynamic and engaging opportunity to get sales flowing.
At Tailor Group, we employ a range of best practice techniques to discover the customers you want, and offer them irresistible advertisements. Our experts continue to test and experiment, often creating up to 250 variants each campaign, to discover the optimised advertisements that get you the lowest Cost Per Click (CPC) and promote brand awareness to the right audience.
Establishing trust with new customers online is hard. One of the first avenues of discovery for your potential customers is checking out your social media accounts, including Instagram.
A strong follower count is a surefire way to provide your audience with the confidence to become your customers. Our proven growth techniques gain followers looking to engage with your content and learn more about your brand.
Content is key to making the right impression. Just like a well presented person, polished content that is on brand and well considered establishes trust and interest, making your audience more like to convert to becoming your customers. At Tailor Digital, we develop content pillars and moodboards that best encapsulate the essence of your brand in order to best attract your ideal audience.
We specialise in a range of content services including copywriting, photography and blogging, that are time and investment friendly. Our team of senior creatives ensure content can be created and curated for maximum impact and minimum stress.
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WHY ARE ‘REAL’ FOLLOWERS SO IMPORTANT?
While Instagram does do their best to remove fake accounts, they still exist and are often found offered by companies for only a couple of dollars per hundred followers. While this may seem like a cost effective solution, it raises more issues that it solves.
For example: consider an account with 25k followers is posting average images that gets only 1 or 2 likes. Not only will people know that audience is bought, but that activity might even make audiences suspicious about the quality of your product or service.
For fashion and lifestyle brands, this level of trust is essential. And when it comes down to the line, a fake audience will never buy your product, boost your revenue, or tell their friends about their experience. Why bother when you can have real Instagram followers?
Social influencers and Thought Leaders in Melbourne both know the importance of a large and engaged following. Partnering with Tailor Group allows you to focus on creating the key content that has makes your personal brand great, while we focus on expanding your audience and growing that following.
Gaining more instagram followers for your business account can be time consuming and confusing. If you’ve read our guide to gaining more followers, you know that proven tactics for a highly interested and engaged audience can require hours of work, research and effort – and if you’re a small business owner, you might simply not have the time to do this.
This is where Tailor Digital comes in. We take the hard work off your hands, with our team of digital experts seeking out ideal audiences that align with your brand values. Building an engaged audience for your instagram account then has two knock on effects –
- When viewed by interested consumers, they can see your brand has a loyal following. This lends to the concept of social proofing, or that consumers will follow the behaviour of the people around them. By showing a high volume of followers, the view now knows this is a good brand to be a part of, and might be encouraged to investigate the brand further.
- By following your brand on instagram, the consumer now has more direct exposure to your content than through other forms of advertising – and without costing you a cent.
Building your instagram follower count brings awareness to your brand, a vital first step in funneling sales. Speak to us today about how we can help your brand thrive online and build a loyal audience.
WHY FACEBOOK ADVERTISING?
Facebook Advertising refers to advertising opportunities available across Facebook, Instagram, and the Facebook Partner Network. With close to 2.19 billion active users on Facebook, and 800 million active on Instagram, these platforms are powerful mediums for connecting you to active consumers looking for your product or service. With in depth knowledge and specialised techniques, we generate incredible results for clients across a range of industries including fashion, fitness, hospitality, and lifestyle.
YOUR SOCIAL MEDIA AGENCY MELBOURNE
With a full team of marketing specialists based in the heart of Melbourne, you’re in great hands. Our team includes a range of specialists in essential digital marketing practices, continually learning best practices and staying abreast of the every changing digital landscape. Our commitment to your satisfaction is the reason why so many clients call us their social media agency Melbourne.